SaaS Marketing Automation
Capture and convert the demand for your product.
Turn all that glorious website traffic into paying customers
Tired of throwing money at ads and content, without seeing real pipeline emerge from it?
Marketing automation is the best way for a B2B SaaS company to capture and convert your website traffic at scale. I will take you through the required strategy and implementation all the way to consistent results.
- Meet up
Our first step is to get on a call and talk about your specific challenges and situation.
- Roadmap to success
If we decide to work together, I’ll kick things off with a roadmapping project. During this initial engagement, I will thoroughly research your current situation and create a plan for getting you to success.
- Implementation of the plan
The roadmapping engagement will give us both the information we need to to get to a successful marketing automation setup for your company, including (if necessary) tool selection and content strategy.
- Continuous support
I won’t leave you hanging. Many of my customers like to keep me around and continually work on improving the setup, new campaigns and initiatives and so on.
My track record in marketing automation involves (but isn’t limited to!) some of the following often-used platforms:
I’ve been Pardot certified since 2015.
In addition, I’m also Salesforce CRM certified, so I can make sure your sales and marketing teams both benefit from this project.
HubSpot is my weapon of choice for most mid-sized companies.
I’m certified in the use of both the Marketing as well as the Sales Hub.
I’m an official ActiveCampaign partner.
I love how simple ActiveCampaign is, and if budget is a factor, you should go with these guys over the more expensive platforms.
Ask and ye shall receive.
Do you also work with Eloqua/Marketo/ SharpSpring/Etc?
The truth is that your strategy and content are much, much more important than the tool you’re choosing to use.
Having said that, I have experience with most major platforms out there. It’s just that I have my preferences, as outlined in the section earlier on this page.
What are the costs involved?
That wholly depends on what we actually need to do to get you to success.
I charge a flat fee of €2750 (around $3000) for the roadmapping engagement. If, after that, we want to coninue to work together, I will quote you for a further engagement accordingly.
Why this roadmapping project? I already know what I need.
In my experience, and in my very humble opinion, it’s likely that you don’t know what you need.
Marketing automation seems straightforward (implement the tool and go!) but it never is. What are you going to use it for? What are your goals and expectations? What’s the state of your content?
I can’t promise you success of any kind without doing due diligence, first. Hence, roadmapping.
What do I do to get started?
Book a call with me below. You’ll have ample opportunity to ask your questions, share reservations and basically find out if you think I can get your marketing automation to the next level. Would love to get to know you!
“Henrik is obviously an expert when it comes to marketing automation. Not only did he help us tremendously when it came to practical SalesForce Pardot implementation – he helped us forward with our marketing strategy and approach in general. If you’re wondering how you can get more leads from your website or if you want to improve the quality of your leads, I heartily recommend hiring Henrik.”
– Bill Schroyer / IT Director
Start cashing in on all the money you spend on marketing – get marketing automation in place
We’ll put together a customized quote about your project and work with you to get started on your project. Let’s build something together!